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spacer spacer Introducing ClipMetrics: All the tools you need to Measure your media coverage, Demonstrate the success of your communication program and even Benchmark your competitors
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Media Measurement Charts & Graphs for Publicity Evaluation

ClipMetrics is a Media Measurement, Evaluation and Analysis service to help assess the success of media relations and publicity programs. ClipMetrics automatically generates a wide array of clear, colorful, high-impact charts and graphs displaying the aggregated quantitative data delivered with your online news clips from CyberAlert. The only thing you have to do is choose the beginning and ending dates for the graphical reports you want to see.

The ClipMetrics Media Measurement Service can automatically and instantly generate the following charts and graphs for any time period you choose:

Coverage




The ClipMetrics Media Measurement Tools also enable you to easily assess and measure articles for the following media analysis parameters:
  • Tone of article (positive, somewhat positive, balanced, somewhat negative, negative)
  • Type of article (news, editorial, review, round-up, feature, analysis, other)
  • Prominence of your company or brand in the article (headline, photo, top 20%, bottom 80%)
  • Dominance of your company or brand in the article (exclusive, dominant, average, minor)
  • Incidence of your key messages in the article (1, 2, 3, more)
  • Spokesperson quoted (yes, no)

    ....and more.



After you assess your clips for tone, prominence, dominance and key messages, the ClipMetrics Media Analysis system automatically generates the following measures/graphs, in addition to all of the above:

Tone

Dominance

Prominence

Key Messages

Type Of Story

Spokesperson




If your CyberAlert news monitoring service also delivers articles about your competitors and you opt for the competitor media measurement option, ClipMetrics also measures, in addition to the above charts:

Coverage




And if you monitor the news for competitor's key words (company name, brands), the ClipMetrics Media Measurement Service generates the following measures after you assess the competitor's articles for tone, etc.

Tone

Prominence

Dominance

Story Type

Media Type

Messages

Spokespersons




Selection of graphs subject to change.


ClipMetrics Online Media
Measurement Service

Call Now For Price Quote
800-461-7353



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Call Now for
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Price Quote
800-461-7353


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Client Services: |  Client Log-In |  Free Trial Request |  Partnerships/Resellers |  Agency Discounts |  Non-Profit Discounts | 

Media Monitoring Services: |  Online News Monitoring |  Print Monitoring/Clipping |  Broadcast Monitoring |  Social Media Monitoring Worldwide News Feed |  Executive News Briefing |  Industry Topics |  Social Video Monitoring |  Twitter Monitoring |  Facebook Monitoring |  Blog Monitoring |  TV News Monitoring |  Message Board Monitoring |  Consumer Discussion Monitoring |  Media Monitoring Dashboard |  Omnibus News | 

Media Measurement Services: |  Media Measurement |  PR & Publicity Measurement |  Press Release Tracking |  Social Media Measurement & Analysis |  Media Measurement Dashboard | 

Special Features & Services: |  Monitoring with Human Editing |  Rush Delivery |  Important Stories Filter |  Same Story Exclusion Filter |  Clip Analysis for Measurement | 

Resources: |  Press Room/Media Releases |  Media Monitoring Newsletter |  CyberAlert Blog |  Media Monitoring Applications |  White Papers |  Success Stories |  PR Job Opportunities |  FAQ | 

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rule Contact Us:

CyberAlert LLC
Foot of Broad St.
Stratford, CT 06615
Phone: 203-375-7200
800-461-7353
Fax: 203-612-6942
Email: sales@cyberalert.com
info@cyberalert.com
Skype: CyberAlert.Inc

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