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CyberAlert EdCals FAQ: Editorial Calendars | Media Calendars
• What's the "elevator pitch" for CyberAlert EdCals?
Simply put - CyberAlert Edcals is today's most comprehensive and up-to-date, easiest-to-use and least costly searchable database of editorial calendars for the U.S. and Canada with all the features you need to find more and better media placement opportunities while saving your time.
• How many media sources does CyberAlert EdCals cover?
CyberAlert EdCals covers approximately 6,000 media sources in the U.S. and Canada including newspapers, consumer magazines, trade journals and online media sources in all industry sectors. Our goal is to include all media sources that produce editorial calendars. If we have missed a specific media source, please let us know and we will immediately add it into our research process.
• How many story placement opportunities does the database contain?
At any given time, there are approximately 300,000 story placement opportunities in the CyberAlert EdCals database. Because media sources and media placement opportunities are updated every day, the number varies from day to day.
• How often do you update your database?
Our research team updates the database every business day throughout the year, deleting those media placement opportunities for which publication dates have passed, adding new opportunities, and updating active listings. We appreciate when clients notify us of media placement opportunities that are not presently in the database - and we put those opportunities in priority updating position.
• What information does for each editorial calendar listing contain?
Each CyberAlert EdCals listing contains in-depth information about the publication and its planned editorial content including:
| EdCal Opportunity: Opportunity overview with content description, publication section (if applicable) and web hotlink to publication's editorial calendar page. | |
| Media profile: name of publication, location, description of editorial focus and content, frequency of publication, and DMA information. | |
| Publication Date and Deadlines: publication date, editorial deadline. | |
| Subjects: 1,200 distinct editorial subject terms listed in the index with content appropriately classified. | |
| Keywords: as many keywords or phrases as you want for full-text searching of the media calendars. Accepts advanced Boolean search queries. | |
| Editorial Contact: name, title and contact information of the editorial contact for the listed edcal. | |
| Circulation/Ad rate: circulation information and ad rate for each publication. |
• What type of keyword searching does CyberAlert EdCals use?
CyberAlert EdCals has robust and easy-to-use keyword searching - as simple as using Google or Yahoo!. You can search as many single keywords or phrases as you like. For greater precision and more specific results, you can also use advanced Boolean-type searching techiques using AND/OR terms such as (computer OR desktop OR laptop OR PC) AND (monitor OR screen OR display). For each keyword search, you can then refine results by date and other criteria.
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Yes. You can order e-mail alerts of your specific editorial opportunities based on date of publication or subject matter.
• Can I download a list of search results?
Yes, you can compile, save and download the information about each listing in your search results into an Excel spreadsheet with separate columns for: name of publication, address, city/state/ZIP, issue, issue date, story deadline date, story topic, editor name and title, phone, fax and e-mail. You can then use that data for other purposes including news release distribution.
• How does the new CyberAlert EdCals compare with other editorial calendar services such as Cision MediaCalendars.com (formerly Bacons and MediaMap) and other providers of edcals?
As the newest player in EdCals, we fully recognize that we have to offer a better service at lower cost in order to earn market share. Many PR professionals use two or more media calendar services. In general, users of multiple services indicate to us that the editorial calendar database for CyberAlert EdCals is more comprehensive than competitors and the software is easier to use. Our knowledgeable account executives strive to provide superior and highly personalized service to every client, patiently answering your questions and solving any problems you may have. Finally, CyberAlert EdCals is less costly than the more established media calendar services. The best way to see for yourself the benefits and advantages of CyberAlert EdCals is to sign up now for our No-Risk Free Trial.
• Explain the different versions of CyberAlert EdCals.
There are two versions: Standard and Enterprise. The lower-cost Standard Version is designed for small companies, solo PR practitioners, PR agencies or media placement services who want to identify media placement opportunities and download them into an Excel spreadsheet. The Enterprise version includes added features such as the ability to create media placement lists, download reminders into Outlook calendar, assign stories to colleagues or email opportunities to non-subscribers. Each version provides unlimited use during the one-year subscription period. To learn more about the features in each version, click here for a comparison.
• How much does each version cost?
The Standard Version is $499 for one year for one user. Each additional user is $149. The Enterprise edition is $1,499 for one year and includes licenses for two users. Each additional Enterprise license is $249.
• Do you accept credit card payments?
You may subscribe to CyberAlert EdCals using the form of payment you prefer. We accept Visa, MasterCard, and American Express. We also accept Paypal and purchase orders with company checks. The subscription starts when payment clears.
• Is training available?
Yes, we offer group training for the Standard edition clients. Enterprise clients receive individualized training.
• Can I schedule a demo?
Better than that, you can sign up now for a No-Risk Free Trial for up to 10 full-featured searches in the Standard Version of CyberAlert EdCals. We don't even ask for your credit card.
• How can I contact customer support?
You can reach the account representatives at 800-461-7353, Monday through Friday, between 8AM and 6PM Eastern Time, or via email here.
