spacer spacer spacer spacer spacer spacer spacer spacer spacer spacer spacer
spacer cyberalert Nobody Monitors and Measures Media Better top-right-corner
edge margin margin edge
edge spacer spacer margin edge
spacer spacer
spacer
Follow Us
spacer
Customer Service 1-800-461-7353
Media Monitoring Free Trial
rule spacer
spacer Monitor up to 55,000+ news
sources worldwide for 14
days with your own key
words at zero cost and no
credit card required!
spacer
spacer rule
Click Here Now
Call 800-461-7353

spacer
Subscribe to Media Monitoring News
rule spacer spacer
First Namespacer
Last Namespacer
Emailspacer
spacer
spacer
spacer
 Check to UNsubscribe                
spacer rule
bottom rule
spacer
Monthly newsletter is free to anyone interested in the latest news about Media Monitoring & Measurement. Information you provide is strictly confidential. We won't rent or sell your information.
Subscribe to Media Monitoring News
rule spacer spacer
First Namespacer
Last Namespacer
Emailspacer
spacer
spacer
spacer
 Check to UNsubscribe                
spacer rule
bottom rule
spacer
Monthly newsletter is free to anyone interested in the latest news about Media Monitoring & Measurement. Information you provide is strictly confidential. We won't rent or sell your information.
spacer

Monitoring Library

Media Monitoring News Archives

CyberAlert: Nobody Monitors and Measures the Media Better
left edge left margin spacer
Best of the Web
in Public Relations & Marketing

Services / White Papers / Articles / Conferences
spacer
The "Best of the Web" Newsletter highlights "white papers", articles, conferences and webinars, and services of value to public relations and marketing professionals. The newsletter is distributed free of charge by CyberAlert LLC (www.cyberalert.com), the media monitoring company, as a service to its customer base in public relations and marketing. The newsletter is distributed to the e-mail distribution list of Media Monitoring News. MMN is among the largest circulation newsletters on public relations with distribution to over 150,000 public relations and marketing professionals in the US, Canada, and the UK.


spacer


No Risk 14-Day F.r.e.e. Trial

2 for 1 buy 1 get 1 free
Subscribe to one media monitoring service at the
regular monthly rate and get any one additional
service at no additional cost for one year.

spacer

Better Results...Lower Cost

    checkmarkSuperior Media Coverage
    checkmarkMore Good Clips
    checkmarkFast Clip Delivery
    checkmarkEasy-to-Use Online Clip Archive
    checkmarkDaily Media Measurement Reports
spacer
No Risk 14-Day F.r.e.e. Trial

spacer


Great PR Articles:
The Social Media Compendium

spacer
This month’s issue of Great PR Articles focuses on the very hot topic of social media. This wide-ranging compilation of best PR articles provides real insight for both social media novices and advanced practitioners.

Creating Value: Public Relations and the New Brand Value, a white paper from the Council of Public Relations, explores how winning companies are increasingly eschewing advertising and instead deploying social and conventional media in ways designed to enhance the perceived value they deliver to customers.

In Social Media Marketing Tactics and Resources, social media expert Lee Odden writes on trends and resources in social media for marketing and PR.

Forrester’s Social Technographics Report creates a “ladder” of different levels of social media participation as a coherent approach to build social media activities starting with your target audience and determining what kind of relationship you want to establish with them.

Andy Beal of Marketing Pilgrim offers Social Media Monitoring Tools: 26 Free Tools for Buzz Monitoring — the ultimate tool kit for do-it-yourselfers. Low-cost subscription media monitoring services such as CyberAlert (www.cyberalert.com) argue, however, that they are more time-efficient and cost effective than do-it-yourself social media monitoring.

Top Ten Drug Companies in Social Media by Ron Callari in InventorSpot provides excellent examples of utilizing social media for both promotion and education. The many examples can be applied to many different industries and companies.

Robin Neifield in ClickZ offers The Corporate Face on Facebook, a look at how corporations can use multiple Facebook pages for different internal and external communications objectives.

In Six Mistakes to Avoid when Using Social Media on MarketingWeb, Diane Charton, MD of Acceleration Media shares some invaluable insight into the common mistakes that companies make when approaching social media and cautions on how to avoid them.

Zak Stambor at Ragan.com examines How Southwest Juggles Social Media Channels including its corporate blog.

Ten Harsh Truths about Corporate Blogging by Paul Boag in Smashing Magazine is a must-read before you start a corporate blog.

The savvy Ann Handley of MarketingProfs asks Should CEO’s Blog?…and provides answers.

Avoiding the Dark Side of Social Media offers advice on how businesses can use social media correctly and not be tripped up on lurking issues.

10 Ways to Use Twitter as a Business Tool by John Jantsch. The title says it all.

In Ten Habits of a Savvy Twitterer, Stephanie Quilao (“Steph”). a Twitterer with 45,000 followers, explains with great insight how to get more followers. Bottom line: you have to be genuine and stand for something. People have to like what you stand for, what you’re about, and what you have to offer.

A much longer white paper from Prime Point Foundation in India examines How to Twitter Effectively. It’s a thorough indoctrination to Twitter and its jargon.

On iMedia Connection, Denise Zimmerman examines How to Use Twitter to Mitigate a Crisis.

Evan Gerber writes on Making Twitter Success Measurable in MarketingProfs.

Andy Sernowitz, a recognized guru in social media, lays out the The 3 characteristics of a great word of mouth topic. Short and to the point.

Blog with Integrity offers a succinct code of ethics for bloggers.

Fluent: The Razorfish Social Influence Marketing Report offers in-depth analysis and unique insight on uses and measurement of social media in marketing and PR.

“The Measurement Standard” offers The Social Media Compendium, a comprehensive list of worthwhile articles on measuring social media. Among the articles, Katie Paine expounds on 7 Steps to Measurable Social Media Success and Jim Macnamara provides another take on social media measurement in 10 Social Media Metrics: How to Make Social Media More Measureable.

How do you know your social media efforts are producing results? In ClickZ, Gary Stein outlines the Five Biggest Mistakes in Measuring Social Media.

Review sites are an often overlooked but influential part of social media. Neal Leavitt writes in iMedia Connection on 6 Steps to Controlling Brand Buzz on Review Sites.

And, if this compilation of social media articles isn’t enough for you, Mashable offers a collection of "15 Free Social Media White Papers and Ebooks" that includes papers from Carnegie Mellon, American Express and social media consultant Chris Brogan who writes about Social Media and Social Networking Starting Points for businesses that want to get into social networks and social media.

****

Finally, since most PR professionals have children or grandchildren, here’s a list of Great Web Sites for Kids, a well-researched selection courtesy of the American Library Association. Makes a great home page for a kid’s computer.

spacer

spacer

CyberAlert Announces New Twitter Monitoring,
Automated Clip Translation and “News on Your Site”

spacer
CyberAlert, a leading worldwide media monitoring service, today announced three new features and services. The services are “Automated Translation” of non-English language clips; “News on Your Site,” a quick and easy-to-use way for clients to publish clips on their website; and Twitter monitoring, an automated method to continually monitor Twitter tweets for key words and phrases.    More Info >

spacer

spacer
Try Our No-Risk Free Trial
spacer

spacer

Upcoming PR & Marketing
Conferences / Seminars / Webinars

spacer
Evaluating PR, sponsored by CIPR will be held in Bristol, United Kingdom, on September 22, 2009. For more information on the workshop, and to register, see their website: http://new.cipr.co.uk/workshops/?iid=167.

Positioning Your Business for Success in 2010, sponsored by PRSA, will be held on September 23, 2009, starting at 3 pm Eastern. For more information and to register, see the website: http://www.prsa.org/PDseminars/DisplayEvent.cfm?semID=579.

Honing Your Social Media Skills While Networking in Atlanta, sponsored by PRSA, will be held in Atlanta, Georgia, on September 24, 2009. There will be no walk-ins so register by September 21, 2009, at the registration website https://www.prsa.org/PDseminars/DisplayEvent.cfm?semID=552.

The Power of Conversation: Developing a Social Media Strategy That Works, hosted by Scott Meis, will be held on September 29, 2009 from 3 - 4:30 pm Eastern time. See their website https://store.ragan.com/ProductDetails.asp?product=Y9TC16&listshow=Webinars&catid=FB9AE2D34AB9403EAEFAFD67FBA5530B&grfr=Yes to register.

Corporate PR Video Conference, sponsored by Bulldog Reporter’s PR University, will be held in New York City on October 5, 2009. See their website http://www.infocomgroup.net/prVideo/ for more details.

Social Media and New Media PR Boot Camp, hosted by Eric Schwartzman, will be held in Chicago, Illinois, on October 15 and 16, 2009. See the website https://www.prsa.org/PDseminars/DisplayEvent.cfm?semID=541 for more information and to register.

eM9 ATLANTA Conference, sponsored by eMarketing Association will be held in Atlanta, Georgia, on October 28 and 29, 2009. See the registration website http://www.emarketingassociation.com/2009/Atlanta/register.html for more details.

The 2009 Critical Issues Forum - Aftershock: Rebuilding Trust and Confidence in 2010, sponsored by The Council of Public Relations Firms, will be held at the Yale Club in New York City on October 29, 2009. You can see more details and register at their website http://www.prfirms.org/index.cfm?fuseaction=Calendar.eventDetail&eventId=46&nodeID=1

PR in Times of Crisis — from Austerity to Opportunity, the 2009 summit sponsored by the IPRA, will be held in London, UK on October 30, 2009. For more information and to register for the summit please see the website: http://www.ipra.org/detail.asp?articleid=1369.

Social Media Boot Camp for Corporate Communicators, hosted by Mark Ragan and Jim Ylisela, will be held in:
  • Chicago, IL, on September 229
  • New York, NY, on October 8
  • Charlotte, NC, on October 20
  • Salt Lake City, UT, October 23
  • Atlanta, GA, November 6
  • Chicago, IL, December 4
  • Orlando, FL, December 8

Register for the Boot Camp nearest you at: https://store.ragan.com/ProductDetails.asp

Delivering Value, the 2009 PRSA International Conference, will be held in San Diego, California, from November 7 — 10, 2009. The keynote speaker this year will be Arianna Huffington. If you register before September 25, 2009, you can save $200. For more details see http://www.prsa.org/ic2009/index.html.

Using Blogs and Social Media to Reach the Traditional Media, sponsored by PRSA and hosted by Josh Hallet, will be held on November 19, 2009. For more information please see the registration website http://www.prsa.org/PDseminars/DisplayEvent.cfm?semID=554

spacer

spacer

2010 PR Media Monitoring Grants
Available to Not-For-Profits

spacer
For the seventh consecutive year, CyberAlert LLC (www.cyberalert.com) the online media monitoring company, will award a minimum of 15 public relations grants to not-for-profit organizations. Each grant consists of one full year of free news monitoring / press clipping services, ranging in value from $2,700 to $3,900. In the previous six years, CyberAlert has awarded 124 grants to not-for-profit organizations, including 22 grants in 2009, with an aggregated value of over $275,000. Here’s the list of 2009 grant recipients.

All not-for-profit, educational and charitable organizations in the United States and Canada are eligible to apply for the grants, except previous grant recipients. CyberAlert is accepting grant applications until December 31 and will announce the grant recipients in January. More information and a simple and secure grant application is available online at https://secure.cyberalert.com/grants.html.

spacer
spacer

spacer
CyberAlert
spacer
rule
rule spacer rule
rule spacer spacer
NEWS MONITORING
spacer rule
rule spacer rule
rule
rule spacer rule spacer rule
rule spacer
CyberAlert 5.0 - local, national, and worldwide news monitoring and press clipping service monitors 35,000+ online news sources in 25+ languages each day.
spacer rule spacer
CyberAlert TV - broadcast news tracking service monitors closed caption text of news broadcasts on all national news networks & channels plus all local TV stations in Top 100 U.S. markets.
spacer rule
rule spacer rule spacer rule
rule
rule spacer rule
rule spacer spacer
ONLINE SOCIAL MEDIA MONITORING
spacer rule
rule spacer rule
rule
rule spacer rule spacer rule
rule spacer
BlogSquirrel - blog monitoring service monitors 5+ million new postings each day in 25+ million blogs worldwide.
spacer rule spacer
CyberAlert VDO - monitoring of consumer-generated video clips in 200+ online video sharing and news sites.
spacer rule
rule spacer rule spacer rule
rule rule rule
rule spacer rule
rule spacer
Netpinions - consumer discussion / word-of-mouth / buzz monitoring service monitors 100,000+ online message boards, forums, and Usenet news groups.
spacer rule
rule spacer rule
rule
spacer

Today's Best Media Monitoring Value

spacer
No per clip fees. No annual contract required.
spacer
Get Better Results Than Doing It Yourself —
And Rid Yourself of a Tiresome Chore.
spacer
Click Here Now for Your No-Risk 14-Day Free Trial!
right margin right edge page shadow
spacer
No credit card required or requested.

©Copyright 2009, CyberAlert LLC All Rights Reserved.
Foot of Broad St., Stratford, CT. 06615
Phone: 800-461-7353
spacer
Return to Monitoring Library Index

spacer
spacer
spacer
Follow Us
spacer
Customer Service 1-800-461-7353
Media Monitoring Free Trial
rule spacer
spacer Monitor up to 55,000+ news
sources worldwide for 14
days with your own key
words at zero cost and no
credit card required!
spacer
spacer rule
Click Here Now
Call 800-461-7353

spacer
Subscribe to Media Monitoring News
rule spacer spacer
First Namespacer
Last Namespacer
Emailspacer
spacer
spacer
spacer
 Check to UNsubscribe                
spacer rule
bottom rule
spacer
Monthly newsletter is free to anyone interested in the latest news about Media Monitoring & Measurement. Information you provide is strictly confidential. We won't rent or sell your information.
spacer edge
spacer spacer spacer
top rule
side rule side margin margin side margin side rule
side rule side margin
Client Services: |  Client Log-In |  Free Trial Request |  Partnerships/Resellers |  Agency Discounts |  Non-Profit Discounts | 

Media Monitoring Services: |  Online News Monitoring |  Print Monitoring/Clipping |  Broadcast Monitoring |  Social Media Monitoring Worldwide News Feed |  Executive News Briefing |  Industry Topics |  Social Video Monitoring |  Twitter Monitoring |  Facebook Monitoring |  Blog Monitoring |  TV News Monitoring |  Message Board Monitoring |  Consumer Discussion Monitoring |  Media Monitoring Dashboard |  Omnibus News | 

Media Measurement Services: |  Media Measurement |  PR & Publicity Measurement |  Press Release Tracking |  Social Media Measurement & Analysis |  Media Measurement Dashboard | 

Special Features & Services: |  Monitoring with Human Editing |  Rush Delivery |  Important Stories Filter |  Same Story Exclusion Filter |  Clip Analysis for Measurement | 

Resources: |  Press Room/Media Releases |  Media Monitoring Newsletter |  CyberAlert Blog |  Media Monitoring Applications |  White Papers |  Success Stories |  PR Job Opportunities |  FAQ | 

Policies: |  Service Terms |  Privacy Policy |  Plans & Pricing | 
rule Contact Us:

CyberAlert LLC
Foot of Broad St.
Stratford, CT 06615
Phone: 203-375-7200
800-461-7353
Fax: 203-612-6942
Email: sales@cyberalert.com
info@cyberalert.com
Skype: CyberAlert

side margin side rule
side rule side margin margin side margin side rule
bottom rule
spacer
margin edge
edge margin CyberAlert.com
©Copyright 1999-2014 CyberAlert LLC All Rights Reserved.

margin edge
bottom edge